Richard Thaler Explained: 4 Ideas, Nobel, and Nudge

Richard Thaler Explained: 4 Ideas, Nobel, and Nudge

Last updated: April 2026 Richard H. Thaler (b. 1945) is an American economist at the University of Chicago Booth School of Business and the 2017 recipient of the Nobel Memorial Prize in Economic Sciences. He is the founder of modern behavioral economics and, with legal scholar Cass Sunstein, coined the term nudge — a small … Read more